7 Reasons You Need a SMM
Posted by admin on May 25, 2011 in Uncategorized | 3 comments
Below, I have included an article that will help explain the benefits of employing the services of a Social Media Manager for your business. Please see my Mission statement to learn about my specific qualifications that can uniquely serve your business.
7 Reasons You Need a Social Media Manager Right Now!
When starting a new business online or offline for that matter, it is quite normal to get overwhelmed with everything that it requires to be successful. Marketing online can also be overwhelming but that is where a Social Media Manager comes into play. That is why you are reading this report. Being very active in the Social Media world, I began to notice how many folks were overwhelmed with the tasks of checking messages, and direct messages on Twitter and Facebook to name a few. It is important for the business person to market in different Social Media outlets but the process can be extremely overwhelming if you are unaware where to begin and how to keep it all organized. A Social Media Manager can rescue you from the clutter, disorganization and complete overwhelm this can cause.
My company, dcoopermedia, is here to help you with your social media needs. I am partnered with web developers and technicians to assist me in areas outside of my expertise. We work virtually and are considered independent contractors. We help both the online and offline entrepreneur stay focused on their projects and leave the tedious work to us.
Let’s begin by explaining seven reasons why you need a Social Media Manager now!
7 Reasons Why
- Social Media Clean Up Crew – we are available to clean up your inbox or your direct messages that you may receive on Twitter or messages you receive on Facebook or LinkedIn. All too often your inbox can get cluttered with useless information, so we clean it up for you and only leave the important messages for you to view at your leisure. There are programs that can also be applied to simplify the method but it is best to have a human eye determine what spam is and what may be important information. Too often the programs available cannot distinguish between and automatic direct message from a ‘real’ message and will delete all of them.
- Develop Systems – we will sit down with each individual client and help develop systems that will work for them. Some may need information researched, such as deciding platforms or forums to participate in, and we have the ability to help with that aspect as well.
- Status Updates – We will post pre-approved status updates to make it easier for the individual/client. Content is researched via blogs and articles that may pertain to their niche and post accordingly. Too often this is where “the overwhelm” can occur. It is almost impossible to do all the research and maintain your business and we can help.
- Application Investigation – The age of technology is ever changing and it can be difficult to keep up with the latest gadget that can help you with your social media success. We investigate the different tools available that may apply to the different social media outlets. Depending on the client’s business some of these tools may or may not be all that beneficial. We can do the time consuming investigation into the new products for you.
- Determine the Best Platforms – The fast paced client may enjoy Twitter but will be missing out on a large avenue or potential on Facebook or LinkedIn. We can monitor their profiles on the other outlets to help expand the exposure that is necessary in the online world. The same applies to the offline business that is trying to get more exposure online via the social media platforms. We do all the digging and research so they don’t have to.
- Social Media Support – The social media assistant is available to do pre-show interviews for future radio show or podcast guests. We will also help promote the different shows or events post-production through the client’s presence on the various social media sites. This type of support is priceless.
- Transparency Maintenance – All too often individuals may feel that they are not being authentic if they are not answering all of the ‘tweets’ or messages on the different social media platforms. Let me stress that we do not post anything that the client has not already approved or sent to us in advance. We are here to support the digital relationship and engagement that is necessary to succeed in the online world.
In essence we as Social Media Managers will take all the headaches and “overwhelm” off of your shoulders. We will partner with you and help you with all the technological aspects that you may or may not have time to learn.
Some will claim to have the knowledge of the technological part which is great, but they merely don’t have the necessary time to devote to social media. Instead of trying to do it all on your own, let us help you. Any business person from any field can benefit from a Social Media Manager. We can help from posting articles on your blog to researching content to be shared on the different social media platforms.
The point is to allow someone else to do the tedious work or the work that takes too much time away from your main focus. The transparency part is not an issue, because again we will never post anything that is not pre-approved or given to us prior to posting. We merely make your life easier. Be sure to do your homework and research within your network first before hiring a Social Media Manager. You want to be sure you are hiring a qualified individual and someone in your network may be aware of someone that can fit your criteria.
Most importantly remember to have fun on the different social media platforms. Reach out to people and share your business, your vision, your service or product. It does not have to be overwhelming but when that time comes, know that we are here to help you.